Fashion
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Fall color trends for women over 50

August 22, 2024
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Fall color trends for women over 50


Fall has always been my favorite time of year for many reasons, not the least of which is the arrival of fall fashions. It’s one of the best times to find those wardrobe basics that will span seasons, layer, and travel well. Today I’m joining up with my blogger friends Cindy and Jennifer to share some of my favorite color trends for fall.

Cindy Hattersley Design | A Well Styled Life

Wait..aren’t “timeless basics” and “trends” contradictory? Not always, and I’ll explain why. Even though women over 50 have been advised to avoid looking “trendy,” I do think it makes sense for us to know what’s trending. For one thing, when a style or color is on trend, it usually means we’ll find a better selection, a boon when it’s something we’d wear anyway. And selectively incorporating trends can be a way to keep our look fresh and current. (And yes, even classic and timeless French women do this…)

While we often think of fashion trends in terms of silhouettes and styles, this fall there are few overarching directions. From diaphanous Boho to structured minimalism, and everything in between, there’s a little something for everyone. Color and texture are where I’m seeing the most recognizable trends. And the good news is you don’t have to wait for cool weather to start incorporating them.

If you’ve had a color analysis and are trying to shop within your color palette, you may have found that not all of your best colors are available in any given season. So my advice is to keep an eye on color trends, and buy them when you find them.

Building a cohesive wardrobe within your color palette is a long-term process. But the good news is that the colors in your palette should play well together. So that sweater you bought 3 years ago will work beautifully with this year’s additions.

It’s been my experience that the color trends we see on the runways or in “insider” predictions don’t always show up in the shops. But this season, I am seeing a good variety of colors being offered, including some that aren’t usually widely available. Here are some of the best (and most wearable) color trends I’m seeing this fall….

Haute chocolate

For those of us with warmer color palettes (Springs & Autumns), shades of brown can be some of our best neutrals. From toffee to chocolate to espresso the selection has been better than I’ve seen in years. Brown has shed its more stodgy, utilitarian associations, and has re-emerged as an elegant neutral alternative.

Summers: your “Cocoa” brown has a purplish undertone. Winters, look for the darkest of browns for your “Bitter Chocolate.”

Wine & berries

All shades of red continue to trend this season, but I wanted to highlight these cooler Burgundy (and adjacent) hues, which both Winters and most Summers can often wear well. This is a rich looking color with timeless appeal. And in accessories, especially, it can play the role of a neutral.

Deep greens & teal

It’s a given that you’ll find lots of olive green this time of year, but deep, rich greens and pretty teals have also joined the chat. Winters and Blue Autumns best suit the dark spruce colors, but every seasonal palette has a version of teal (or blue-green) that should work.

Shopping note: Talbot’s has a pretty good selection of styles in teal and , and Vince has some really nice deep greens.

Mmmmm…butter!

This fall color trend has been building for a few months now, and is still going strong. I know some of you might shy away from yellow in general, but if you’re a Spring or Soft Autumn, you may find this color surprisingly wearable, almost a neutral. Springs, look for versions that are yellower and more saturated. And some Summers can wear the softer, cooler, more greyed out versions, which correspond to Primrose in your palette.

👉 Style tip: Try this color in a shoe, bag, or other accessories to “lift” a neutral outfit.

I’ll be sharing more of my favorite fall pieces and trends soon. Be sure to sign up for my newsletter to receive updates and exclusive content. Which fall color trends are you most excited to wear? Let me know in the comments.

I can’t wait see what fall trends my friends Cindy at Cindy Hattersley Design and Jennifer at A Well Styled Life have featured. They always have such great style!

How to wear color with confidence!

Susan B. with color client draped in Autumn Leaf colors.Susan B. with color client draped in Autumn Leaf colors.

Not sure which colors are best for you? Having an in-person color analysis can be one of the best investments you’ll make in your wardrobe and yourself. If you live near or will be visiting the Los Angeles area, I’m taking appointments for comprehensive color analysis. I’ll help you find the colors that make you ✨glow✨ so you can shop and get dressed with confidence. Get more information and book your appointment here: Susan Blakey Style Services.

Susan B. sits on a wooden bench wearing a brown knit jacket, blue jeans and colorful bracelets.Susan B. sits on a wooden bench wearing a brown knit jacket, blue jeans and colorful bracelets.

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