Saint Laurent, Prada & More Brands are De-Emphasizing the Waist for Fall 2025
Fashion
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Saint Laurent, Prada & More Brands are De-Emphasizing the Waist for Fall 2025

March 15, 2025
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Earlier this month, the U.K.-based fast-fashion brand PrettyLittleThing announced a rebrand. Gone are the days of skintight polyester bodysuits, slinky cutout dresses, and barely there bralettes. One of the greatest purveyors of BBL-based fashion made one message very clear with its pivot: the age of the hourglass is over. But

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