Why the travel industry is hooked on Google Ads (and what to do about it)
Every year, almost $237 billion is spent on Google Ads worldwide, generating more than 75% of all Google’s income. By anyone’s measure, it is a pretty successful business. As print readership declined and search volumes via the internet grew in the early 2000s, an increasing number of businesses turned to the
Actions, not words, will make sustainability work for the short-term rental industry
Devastating floods in Valencia, Spain; wildfires and extreme heat in Greece; hurricanes destroying coastal towns in North America — climate change is causing horrific damage and loss of human life now, and it’s happening not just in remote areas but popular tourist destinations too. While no event can be completely
Can we make greening the film industry sexy?
Can we make greening the film industry sexy? About Little White Lies Little White Lies was established in 2005 as a bi-monthly print magazine committed to championing great movies and the talented people who make them. Combining cutting-edge design, illustration and journalism, we’ve been described as being “at the vanguard
Swiss Watch Industry Sees Tough Times Ahead Over Trump Tariffs
Swiss watch seller Sacha Davidoff was scrambling on Thursday to understand what new US tariffs on Switzerland announced by President Donald Trump meant for the goods he was due to export from his shop in Geneva this week. “I made a deal and now we’re stuck. We are supposed to
Industry leaders are committed to sustainability but need more support
Travel industry leaders remain committed to action around sustainability but require more support, according to data from Travalyst, the not-for-profit organization founded by Prince Harry, Duke of Sussex. Travalyst’s Five-Year Milestone Report includes survey data from travelers and industry leaders in the United States and the United Kingdom, as well
Why hyperlocal is the new global for the travel industry
Our digital experiences are altered by layers of data; we are tracked via GPS, monitored through our click trail, spending habits and site behaviors. Anyone who’s ever planned a trip knows this. As you gather and assemble data, travel sites begin learning more about your intentions — the location, who
Vogue World: Hollywood Shifts Focus to Film Industry Fire Relief
As Vogue’s fourth annual Vogue World fashion show is set to touch down in Los Angeles in October, relief for the LA fires in the film industry will be the new area of emphasis for the event that was planned before the disaster. “At a time when cities are too
EU preps Chips Act 2.0 to stregthen semiconductor industry after original program reportedly flopped
A group of European countries led by the Netherlands is setting the groundwork for the European Chips Act 2.0 after the original one failed to achieve its goal of strengthening the European semiconductor industry, reports Reuters. The group aims to deliver concrete proposals by summer to work closely with the
Opus review – off-key pop industry satire misses all its cues
Opus review – off-key pop industry satire misses all its cues About Little White Lies Little White Lies was established in 2005 as a bi-monthly print magazine committed to championing great movies and the talented people who make them. Combining cutting-edge design, illustration and journalism, we’ve been described as being
What deregulation could mean for U.S. airlines and the payment industry
It’s 2025, Donald Trump’s second term as president of the United States is about to commence, and the signs are clear that the new administration will be on the side of deregulation. Many U.S.-based travel technology industry executives are optimistic about the bigger picture. For airlines and travel payment providers,
