OpenAI is ready to embrace an open weight AI model strategy
OpenAI is set to be the next open-source AI brand as CEO Sam Altman confirmed on X on Monday that the company will soon release an “open-weight’ model that users will be able to run independently. “We are excited to release a powerful new open-weight language model with reasoning in
From Amateur to Pro: How Golf School Can Transform Your Swing, Strategy, and Mindset
Introduction to Golf Schools Golf schools offer a dedicated space for golfers seeking to improve their game significantly. These schools are crafted to equip beginners and seasoned players with the skills necessary to excel. Attending a golf school allows players to engage with specialized training methods encompassing various aspects of
Will Gucci’s Demna Strategy Work?
Dear BoF Community, My initial reaction when I learnt that Demna would be appointed artistic director of Gucci was one of surprise. Although Demna’s name began to circulate as a potential candidate during Paris Fashion Week, I didn’t believe Kering would choose him to take on the challenge of restoring
Unlocking Success: Maximize Your Brand’s Impact With TravelPulse Content Strategy
Content marketing should always be an integral part of any digital marketing strategy. That is why the trust and connection brands can build with travel advisors and travelers through a TravelPulse Content Strategy Program can be the key to your brand’s success. Where else can you reach thousands of travel
Canal Plus 2024 Earnings Report: Subscribers, M&A Strategy Updates
Canal+ Group, which also houses film production and distribution arm StudioCanal and was recently spun off by Vivendi, reported its full-year 2024 results on Tuesday, ending the year with 26.9 million subscribers in 52 countries across three continents, up slightly from 26.8 million as of the end of 2023, as revenue and
Why travel marketers can (and should) expect more from their affiliate strategy
Personalization capabilities have come a long way since their inception, transforming generic interactions into targeted, meaningful experiences that resonate with individual travelers. As these tools have advanced, personalization has become a critical differentiator in a travel brand’s strategy; but brands must first establish some ground rules to be able to
Kering Names General Secretary, Strategy Chief
French luxury group Kering has appointed a new secretary general and head of strategy as part of an effort to strengthen its executive team after disappointing financials in 2024. Mélanie Flouquet is being promoted from chief strategy officer to general secretary, a newly created position that aims to “strengthen Kering’s