OTAs lead in superapp innovation as India’s travel market reaches new heights
Travel
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OTAs lead in superapp innovation as India’s travel market reaches new heights

April 7, 2025
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The Indian travel market is thriving, with both domestic and international travel reaching historic highs. According to Phocuswright’s latest report in the Asia-Pacific travel market, India’s OTAs: Superapps in the Making?, this remarkable growth in tourism is propelled by favorable demographics, rising employment and increasing disposable incomes among the young middle

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