The idea that pearl jewellery is outdated is, well… outdated. In the past few years, we’ve seen a huge resurgence in the popularity of pearls, from necklaces and bracelets to earrings and even brooches.
If you’ve always loved pearls and want to better understand what has made them so popular in this decade, we’re explaining why this classic jewellery piece is back in style—and why pearls are a must-have accessory for millennials and gen-zers alike.
They Appeal to Eco-Conscious Buyers
One major reason why pearls are so popular with a younger audience today is that they’re sustainable and eco-friendly.
Ethical brands like http://freyapearls.com.au/ source pearls in a way that’s gentle on the environment. And because they’re a natural product, they’re a more responsible choice than mass-produced synthetic alternatives. This makes them a popular choice for millennials and gen-zers who want to build an eco-conscious wardrobe.
They’re Not A Fad Or A Trend
Pearls have a timeless quality that’s hard to find in other jewellery pieces. One of their biggest benefits is that, unlike other short-term jewellery fads and trends, they don’t go out of style. And because they’re classic and versatile, they make a smart investment for any wardrobe.
Millennials appreciate buying accessories that won’t go out of fashion within a few months. We can all see the value in buying pieces that’ll be around for years to come, and pearl jewellery fits this description perfectly.
They’re Indisputably Elegant
For many millennials, pearls are more than just a pretty accessory. The fact that they symbolize elegance and sophistication makes them an appealing fashion statement to show off your own personal style.
The elegance of pearls is a big part of their enduring appeal. Plus, pearls are often passed down through generations, which adds to their sentimental value.
They’re Popular With Celebs
In the past few years, young celebrities like Meghan Markle, Taylor Swift, Harry Styles, Rihanna, and Zendaya have been spotted wearing pearls in all sorts of settings, showing us that pearls can be cool. This has undeniably helped to reshape the way we think about pearls.
Pearl jewellery is stylish and contemporary—and it’s accessible, too. You don’t have to be wealthy to own pearls (even high-quality cultured pearls) in this day and age. And because they’re timeless, you won’t have to worry about investing in something that’s guaranteed to go out of style.
Takeaway
Gone are the days when pearls were relegated to grandma’s jewellery box or formal events. Today’s millennials are redefining what they mean and how they’re styled—you can wear them with jeans and a T-shirt just as easily as you can with a little black dress.
Hopefully, this article inspired you to buy your own pearl jewellery and enjoy this timeless accessory from day to night. Just make sure to buy your pearls from a reputable brand that focuses on producing high-quality, ethically sourced products, so you know you’re investing your money wisely.
